Where Seniors Find Community, Purpose & Joy
Companionship. Wellness. Connection.
The Problem
25%
1 in 4 adults 65+ are socially isolated. Isolation increases dementia risk by 50%.
40%
Family caregivers report high emotional stress. Many sacrifice careers and health.
$7,500
Average nursing home cost per month. Home care runs $4,000-6,000/month.
10,000
Americans turn 65 every single day. By 2030, 1 in 5 Americans will be retirement age.
$17B+
Annual healthcare costs linked to social isolation. Lonely seniors have 59% higher risk of decline.
The Solution
Daily wellness programming, social engagement, and supervised care — covered by Medicaid
Licensed Medical Support: RN and Social Worker on-site 3x/week for wellness checks and care coordination
Safe & Supervised
HHA & CPR certified staff
Transportation Included
Mercedes Sprinter van pick-up & drop-off
Flexible Scheduling
Mon-Sat, 8am-6pm shifts
Essential Service
Preventive care focused on socialization & wellness — not medical treatment
~$100/day • Community-based wellness
~$327/day • Institutional care
3.7x More Affordable
State saves $87K per person annually
Daily socialization, physical activity, and mental stimulation prevent cognitive decline and reduce hospitalizations
Keeps seniors in their homes and communities longer, reducing demand for nursing home beds
Allows family members to maintain employment instead of leaving the workforce for caregiving
Studies show improved mental health, reduced ER visits, and slower progression of dementia
Market Opportunity
$5.5B
Adult Day Care Market (US)
Growing 7.2% annually
$890M
New York State Market
Highest Medicaid reimbursement rates
$50M+
Nassau County Opportunity
Underserved senior population
Our Unfair Advantage
Day 1 Demand
120
Existing Members Ready to Return
Members who stayed connected after we exited our previous centers. They've been waiting for us to reopen.
20+
Years Combined
In social adult day care
250+
Facility Capacity
Room to scale
5
Month Rent Abatement
Landlord commitment
Our new facility is located directly beneath subsidized senior housing, creating built-in demand from residents who qualify for Medicaid-covered day care services.
Proven Market Presence
"After successfully exiting our previous centers, 120 members stayed connected with us. They've been asking when we're opening a new location. This isn't a startup — it's a reunion."
Business Model
Per member, per day — 6 days/week
$1.87M
Annual Revenue
$2.81M
Annual Revenue
$3.74M
Annual Revenue
$4.68M
Annual Revenue
Key Advantage: Medicaid reimbursement = predictable, government-backed revenue. No bad debt, no collection risk.
Medicaid/MLTC rates: $70 – $120/day depending on plan and services. Our projections use $100/day average.
Phase 2: Morning + Afternoon shifts double capacity
With two shifts operating, we can serve 400 members daily from the same facility:
Revenue potential with dual shift operations:
Operating margin improves to ~45-50% at scale due to shared fixed costs
Operations
Monday - Saturday, 8:00 AM - 6:00 PM
Launch Strategy
Begin with afternoon shift, expand to morning as demand grows and operations stabilize.
The Team
Co-Founder & CEO
Co-Founder & COO
Combined: 20+ years of social adult day care experience
Established relationships with community organizations & government agencies
The Investment
~$180K — Furniture, kitchen, activity & medical equipment
~$100K — Initial team, certifications, training
~$40K — State certifications, DOH & OMIG approvals, MLTC compliance
~$80K — Operating runway during ramp-up
Why $400K Is All We Need:
Facility Opens
~5 months post-investment (build-out)
60 Members Enrolled
Month 3 — $156K/month revenue
90 Members / Breakeven+
Month 6 — $234K/month revenue
Scale to 150+ Members
Month 18 — $390K/month, $1.5M+ annual profit potential
120
Members Day 1
250+
Capacity
$150K
Landlord reno
5 mo
Rent abatement
20+ yrs
Combined exp.
Medicaid
Govt revenue
Bringing companionship, purpose, and joy
to our loved ones — every single day.
"Even after transitioning our previous centers, 120 members kept in touch. They're ready to rejoin us at our new location."